ATON

Hand-picked cotton T-shirt, pre-washed cashmere knit   Aton’s director, Yasuharu Kuzaki, has a passion for realizing his ideal materials. This is because design work starts with materials. For example, for Aton’s T-shirts, he carefully selects hand-picked Indian cotton and then has it weaved at a Japanese factory, providing detailed instructions. This cotton has a beautiful luster and a supple touch, and dries quickly. Moreover,...

2021.04.19

AURALEE

From textile design, a new, original brand The Auralee collection is seemingly simple, but people passionate about fashion and clothing will notice the difference between it and other brands. The silhouettes and the texture of the materials used make the pieces feel like a second skin. Designer Ryota Iwai launched this brand in 2015 and opened the flagship store in Tokyo in 2017. He...

2021.04.17